Building Business Relationships with Floral Art
Over six years we’ve learned that successful corporate gifting isn’t about flawless arrangements—it’s about mastering the nuanced art of professional relationships and the timing that matters most.
How We Solved the Corporate Gifting Puzzle
Back in 2019, we heard the same complaint from business clients: "Beautiful flowers, but they arrived after the meeting ended." That moment made us realize we weren’t just arranging flowers—we were shaping moments that could strengthen or undermine professional relationships.
The Timing Revolution We Stumbled Into
Our breakthrough came when a worried client in 2023 faced an investor meeting moved up by three hours and needed deliveries aligned. Instead of declaring it impossible, our team developed what we now call "flex-timing"—bouquets designed to look impeccable whether they arrive at 9 AM or 2 PM.
"Today we craft arrangements with multiple 'peak moments' throughout the day, so your flowers never appear to be waiting around."
Our Problem-Solving Process
We developed this approach after watching well-intentioned gifts create awkward moments instead of meaningful connections.
The Context Discovery Phase
We learned the hard way when a client’s congratulatory arrangement arrived amid a difficult restructuring announcement. Now we ask the questions florists usually don’t: What’s happening in your business right now? What’s the mood you’re working with?
Recent example: A client wanted to celebrate a partnership, but noted their partner company was dealing with a family tragedy. We shifted from a bright celebration to thoughtful support—same partnership acknowledgment, a completely different emotional approach.
The Practical Reality Check
Beautiful arrangements that nobody can maintain become awkward after a few days. We learned to design for actual office environments—air conditioning, changing light, busy receptionists who might forget to water.
Our "office-hardy" selections include flowers that dry gracefully instead of wilting, and arrangements that look intentional even when not perfectly cared for after a busy week.
The Follow-Through Innovation
We discovered that the true impact unfolds after delivery. A client mentioned visitors kept asking about their flowers weeks later, still looking fresh. That’s when we realized we weren’t just delivering gifts—we were sparking ongoing conversations.
Now we include subtle care notes that help the recipient keep arrangements looking professional longer, plus seasonal refresh options for clients who want to maintain a polished impression year-round.
The People Behind the Process
We’re not your typical florists, and that’s exactly why our approach works. Our backgrounds in business consulting and hospitality management taught us to view gifting as relationship strategy, not mere decoration.
Kaveri Mehta
Lead Design Curator
Former hospitality manager who constantly noticed how flowers shape guest experiences in luxury settings. Kaveri brings that same attention to environmental psychology to corporate spaces, understanding how floral choices influence business conversations and first impressions.
Prithvi Khandelwal
Client Relations Director
Started in business consulting before realizing successful partnerships hinge on thoughtful gestures that many companies miss. Prithvi specializes in timing, cultural considerations, and the subtle art of building business relationships through meaningful gifts.
